Affiliate Roundup: Twitter, WSJ drop new e-commerce features

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More big publishers and platforms are getting in on the e-commerce bandwagon. Twitter launched Product Drops for its users, while the Wall Street Journal introduced Buy Side to lure in new customers. Find the latest news each week in our Affiliate Roundup!

Best Practices, Explainers and Predictions

Firefox Turns On New Cookie-Blocking Feature

Putting cookies in their own cookie jars, so to speak.

Source: MediaPost

UK wants to replace cookie pop-ups with browser-based opt-outs

Taking a look at the UK’s approach to cookies and how it (perhaps unsurprisingly) breaks away from the policies the EU has set up.

Source: TechCrunch

Under or Over Performing: How Do Your EPC and Conversion Rates Compare?

A thorough explanation of conversion rates and earnings per click (EPC), using examples like Amazon, Wayfair, and Target.

Source: Geniuslink

M&A, New Entrants and Features

Apple enters the BNPL market as regulation, competition intensify

Apple jumps into the swiftly growing melee in the BNPL space.

Source: TechCrunch

Be part of the hype: Introducing Product Drops

Product Drops launches for iOS devices in the US.

Source: Twitter

Exclusive: WSJ debuts new commerce site “Buy Side”

WSJ turns to affiliate to supplement its subscription and ads revenue.

Source: Axios

Invoca Closes $83M Financing Round, With $1.1B Valuation

The AI conversation intelligence company’s valuation is $1.1 billion after a strong Series F round.

Source: MediaPost

Events, Webinars and Podcasts

Founder of the Affiliate Ball and the AFFY Awards Partners with Lead Generation World, LLC to Launch the AFFY Expo

The Hollywood expo promises a “new experiential twist” on affiliate trade shows.

Source: Benzinga

Promotional and Coupon Integrity in Your Affiliate Channel

Advice on how you can take more control over where your coupons are published.

Source: Profitable Performance Marketing

Publisher Models and How to Work Together

An overview of publisher models in this 30-minute webinar

Source: CJ

Affiliate Adjacent

Microsoft Bing Confirms It Is Working On New Retail Marketplace

The company is testing Buy Direct with a small batch of US sellers.

Source: MediaPost

With eBay sponsoring Love Island, is sustainable fashion going mainstream?

A spotlight on secondhand clothing.

Source: Econsultancy

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