Our History
The company was formed in 2007. Like most successful startups, FMTC kicked off by solving an actual problem that one of our founders was encountering: her staff was spending so much time fixing and categorizing the coupons and deals they were collecting from affiliate programs that they barely had enough time to drive traffic to the site.
So, a system was developed that would collect and scrub the data to a point where humans could easily double-check it, fix anything “weird” and deliver it to her site automatically throughout the day.
The move from an in-house solution for one site to a commercial product available to other sites in the market was a logical next step. Our founders created the product and began marketing it to affiliates.
What’s with the name?
FMTC stands for “For Me To Compete”. It means that by harnessing our tools, affiliates of all sizes can compete on the big stage. We give them access to accurate, valuable, monetized deals and products – allowing them to focus on what they do best – driving traffic, building loyalty and engaging their audience.
Our company was originally named “For Me To Coupon”. For you Conan O’Brien fans out there, you know the punchline! For those of you that aren’t hearing the little play on words – feel free to research Triumph the Insult Comedy Dog on YouTube (NSFW: watch at your own risk…being “PC” is not his thing!).
The original name made sense for our early years when we focused on online coupons (and people saw Triumph on Conan frequently). But FMTC eventually broadened our horizons to include products, deals, custom content, merchant services and so much more.
So – we replaced “coupon” with “compete”, cementing the idea that FMTC allows affiliates and merchants of all sizes to compete. But it doesn’t have the same comedic ring to it, so we just go by “FMTC”.
Our Product Evolution
The evolution of the name ‘FMTC’ follows our product evolution. While we began as a company offering a data feed of coupons and deals, we’ve grown into a provider of many types of content for affiliates and merchants. We now offer several feeds, including a deal feed, a product feed, custom content, and more. We’ve also built a suite of powerful tools for merchants to attract more affiliates to join their programs.
Meet Our Team
Brook Schaaf
Brook Schaaf
Patti Wright
Patti Wright
Alan Rapoport
Alan Rapoport
Chrystal Roessler
Chrystal Roessler
Joshua Hutter
Joshua Hutter
Katie Jones
Katie Jones
Anthony DiSante
Anthony DiSante
Ian Foulk
Ian Foulk
Matthew Bowker
Matthew Bowker
Hannah Dunteman
Hannah Dunteman
Jen Greene
Jen Greene
Carrie Scott
Carrie Scott
Heather Moore
Heather Moore
Beth Stroupe
Beth Stroupe
Mary Caldarelli
Mary Caldarelli
Beth Larymore
Beth Larymore
Chelsey Daniels
Chelsey Daniels
Erin Jones
Erin Jones
Tina Mayes
Tina Mayes
Barbara Goszka
Barbara Goszka
Jason Linn
Jason Linn
April Stant
April Stant
Mary-Jane Semakaleng Matlakala
Mary-Jane Semakaleng Matlakala
Lendyll Naicker
Lendyll Naicker
Shobitha KN
Shobitha KN
Siddiqui Shadab Jamil
Siddiqui Shadab Jamil
Ruben Rosàrio
Ruben Rosàrio
Nick Jocius
Nick Jocius
Steven Bollman
Steven Bollman
Victoria Friedman
Victoria Friedman
Mike Kunnie
Mike Kunnie
Biju Pulikandy
Biju Pulikandy
Vimal Khanna
Vimal Khanna
Kayla McKnight
Kayla McKnight
Chris Reynolds
Chris Reynolds
Tyler Bryant
Tyler Bryant
Maggie Douglas
Maggie Douglas
Join Our Team
FMTC is staffed with talented individuals who each bring a little something special to the mix, creating an amazing team. Doing quality work, providing great support and delivering valuable products and services are important to us.
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