Affiliate Roundup: AI Tools, Digital Coupons, and More

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This week in FMTC’s Affiliate Roundup: AI remains a hot topic in the affiliate space, so in this roundup, we’ve included a wide coverage. Which AI tools should you consider for your business? And, on the other end of the spectrum, what obstacles might affiliates face as big publishers add AI integration? Learn about these topics and more below!

Case Studies, Profiles and Awards

Digital Coupons Market to Reach Worth of US$ 29.7 Bn by 2031

New research report addresses global affiliate marketing projections through 2031.

Source: openPR

Super Bowl TV Spots Present Opportunities for Major Brand Collaborations, Inviting Affiliate Plays for the Post-Game

How affiliate can still score after the Super Bowl.

Source: Hello Partner

Events, Webinars and Podcasts

Webinar: Should You Invest in AI This Year?

A look at the types of AI tools available for affiliate marketing.

Source: Hello Partner

Affiliate Adjacent

AI Won’t Kill SEO, but Plan Anyway

Four possible outcomes of AI use in affiliate.

Source: Practical Ecommerce

Amazon is taking more than half of each sale from its merchants while laying off Zappos workers

Amazon raises merchant fees amid even more layoffs.

Source: Digital Commerce 360

The Bing Sting: Publishers Have Reason To Worry About Tool, Critic Warns

Why Bing’s AI integration might generate challenges for affiliate.

Source: MediaPost

The Retailer Speaks: Online retailers must rely on conversion to achieve 2023 growth plans

Surveyed retailers indicate which areas they’ll be prioritizing investments this year.

Source: Digital Commerce 360

Social app and influencer commerce revenues are underreported by 245%

Current stats on social commerce might not paint the whole picture.

Source: Business of Apps

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