Amazon Gears Up, Yahoo Enters New Era
Yahoo has been acquired by Apollo Global Management. Meanwhile, Amazon gears up for the busy shopping season with Affirm integration. Stay up to date on the latest news affecting affiliate!
Best Practices, Explainers, and Predictions
Are Cashback Sites Legit? Here’s how they work
It’s helpful to remember that a lot of consumers don’t understand cashback sites. Many anticipate that more education will mean more sign ups. Here’s an example of such for a consumer audience.
M&A, New Entrants and Features
Apollo completes its $5B acquisition of Verizon Media, now known as Yahoo
The once and now-again Yahoo monetizes in part through affiliate.
Case Studies, Profiles, and Awards
Onsite shopping is adopted by The Strategist.
Martech Record on publisher The Strategist launching online shopping with Bonsai. This trend is an important one for merchants and networks to pay attention to.
Source: Martech Record
Say hello to Student Beans, your gateway to Gen Z: A Q&A
Student Beans profiled by impact.
Events, Webinars, and Podcasts
The Long-Awaited PI LIVE London 2021 Agenda is Here
PI Live’s agenda for their show in October.
Amazon selects Affirm for pay-in-installment options
Buy Now Pay Later vendor (and affiliate) Affirm to be integrated on Amazon.
Source: Digital Commerce 360
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