Much has changed in the fifteen years since FMTC was founded. What started as an in-house solution for a site that had been struggling to fix coupons and deals has evolved into so much more – multiple feeds for publishers to access monetized links and premium subscription services for merchants to scale their affiliate programs.
Even our name has changed since our inception. We started as “For Me To Coupon,” a play on words by then-infamous Triumph the Insult Comic Dog. Eventually, we outgrew the name, adopting “For Me To Compete” — although we now simply go by FMTC — as our products allow publishers and merchants of all sizes to compete with big players for a slice of the affiliate pie. Throughout this time, we hung onto the formetocoupon.com website.
But as we continue to grow, we want to make the user experience of our website even better. Thus, we bid adieu to formetocoupon.com and fully embraced fmtc.co as our URL, and with it, a brand new look and feel to our website.
So, come in and poke around. If you’re a publisher, learn how you can access thousands of monetized links from 19 networks on a single, streamlined dashboard. If you’re a merchant, find out how we make it easier to manage affiliate programs and distribute affiliate links. And if you’re curious about how it all works, watch our new explainer video.