One of the questions we get at FMTC is about Merchant descriptions and why we don’t include them. From our FAQ: In order to protect our clients from SEO problems due to duplicate content, merchant descriptions are not included in our feed. However, we do provide our clients with an admin area to write up […]
FMTC provides a local deal feed, aggregating deals from Groupon, Living Social and more. But with over 20,000 local deals, you can’t just dump them on a page. So how could you use this data? First, let’s look at the data structure of a local deal (XML shown, but JSON also available) <item> <couponid>int</couponid> <merchantid>int</merchantid> […]
The Performance Marketing Association (PMA) Publisher Recruitment Council recently released “The Benefits of Performance Marketing for Bloggers” that outlines the key benefits of integrating performance marketing (a.k.a. affiliate marketing) into a blog monetization strategy. Some bloggers may be aware that affiliate marketing can provide a continual revenue stream opportunity, but they may not be aware of […]
The Deal Bank is now available for the UK and Australian markets. Bloggers with an audience in the UK or in Australia can now use our searchable directory of content to find deals fit for their region. Wait – What’s the Deal Bank Again? The Deal Bank is a tool we designed specifically for bloggers. We […]
Carrie Rocha founded PocketYourDollars.com in 2009. It is one of the most popular money-saving sites on the web. She instills financial confidence in her audience on everything from consumer issues to money management. Her book, Pocket Your Dollars (Bethany House 2013), addresses the underlying attitude changes she and her family made to eliminate $50,000+ in […]
Attention Program Managers! If you are looking to attract more bloggers into your affiliate program – we have got a great opportunity for you. FMTC will be exhibiting at BlogHer ’14 at the end of July. For two and a half days, we will be introducing FMTC and affiliate marketing to the thousands of bloggers […]
Please nominate FMTC for CJU’s People’s Choice Award by Friday, June 27th! Over the last year, FMTC has made big strides in bridging the gap between affiliates and merchants. BLOGGER OUTREACH, EDUCATION, AND TOOLS Bloggers have tremendous influence and reach. Unfortunately, getting them to join the world of affiliate marketing has not been easy. FMTC […]
Integrating FMTC Datafeeds with a Programmer Once you’ve decided to subscribe to a FMTC datafeed, the next step is integrating it into your website This is NOT plug & play! Adding FMTC data to your website isn’t like adding Google Analytics. What we give you is a datafeed, and what you do with […]
Expertise in a niche, an industry, a trade, etc can be an incredibly valuable asset. But, too great a focus on just one thing could actually hurt you. Don’t believe me? Ask the US Postal Service. You can have all of the systems, all of the knowledge, control the pricing, and be the absolute most […]
I get it – coming up with a great new idea for an affiliate site or a blog is hard. Business ideas are like melodies – they’ve all been done before in some shape or form. That’s why, if we look closely at products and services we love, we find that they are a lot […]