Affiliate Roundup: Affiliate Marketing Taxes, KPIs, and More

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In this week’s Affiliate News Roundup, we’ve included articles to help newcomers: a primer on affiliate marketing taxes, an overview of KPIs, and recently launched certifications. For those already established in this space, we rounded up some new tools to simplify your affiliate marketing program.

Best Practices, Explainers and Predictions

Get certified as a partnerships pro with new Product and Agency certifications

Self-paced courses are available through’s Partnerships Experience Academy (PXA).


KPIs Need to Change With the Merging of PR and Affiliate Marketing

An argument for changing the standard measurement as affiliate marketing evolves.

Source: JEBCommerce

The Beginner’s Guide to Affiliate Marketing Taxes

Tax basics for beginner affiliate marketers.

Source: TaxGuru

M&A, New Entrants and Features

AvantLink Introduces new QR Code Tool

A tool to embed tracking links via QR code.

Source: AvantLink

Dropbox Shop and Creator Ecommerce

The file-hosting service platform expands into the creator marketplace space.

Source: Practical Ecommerce

Instagram Is Ending Its Affiliate Marketing Cash Incentive For Creators

Instagram shuts down its incentive program, ending payments up to $400 per month for select creators.

Source: Business Insider

ShareASale releases new intelligent tags to simplify partner discovery and recruitment

Crowd-sourced intelligence should make it easier to find relevant partners.

Source: ShareASale

Webgains Launches Shopify App

The new integration is aimed at streamlining affiliate program launches.

Source: PerformanceIN

Events, Webinars and Podcasts

Awin Talks: Moonpull brings improved clarity to tracking

An interview with Steve Brown, CEO of Moonpull.

Source: Awin

Chris Goodridge, President & COO, VerticalScope on acquisitions, scale and value.

Chris Goodridge of VerticalScope on the company’s acquisitions strategy.

Source: Martech Record

Martech Record Zoom Happy Hour

Join fellow affiliate marketers in this casual happy hour event.

Source: Martech Record

The future of partnership marketing with Cristy Ebert Garcia, CMO of

What’s in store for partnership marketing, according to’s CMO Cristy Ebert Garcia.

Source: CX Confessions: The Customer Experience Show

Affiliate Adjacent

Buy Now Pay Later Transactions Will Surpass $100 billion by 2024

The future looks promising for the BNPL space.

Source: Insider Intelligence

Twitter expands e-commerce features with Shopify partnership

Good news for Shopify merchants: this new integration with Twitter allows up to 50 products to be showcased in the social media platform’s Shop Spotlight or Twitter Shops.

Source: Marketing Dive

Will Sellers See a Sales Spike with Etsy-Funded Coupons?

Etsy is bringing back coupons for a limited time.

Source: eCommerceBytes

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