Affiliate Roundup: The Promising Future of E-Commerce

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Affiliate Marketing News Roundup

The Promising Future of E-Commerce

The future of e-commerce is looking up, and affiliate continues to play a big part.


This week: Online shopping burgeons in the UK, while India’s coupon market sees growth. These articles and more in FMTC’s Affiliate Roundup!


Best Practices, Explainers and Predictions

An ‘Online First’ Mentality is Now the Norm for UK Consumers

It seems that UK shoppers are lately favoring online over in-store shopping.

Source: PerformanceIN


Coupons, The Future Of eCommerce

A piece on coupons in India.

Source: Outlook


Incremental Affiliate Budget Toolkit

Tips on how to convince skeptics in your exec team to invest in affiliate.

Source: Martech Record


Top 5 social media trends for 2022

Five big trends to consider for your social media strategy — and content collaboration (i.e., influencers) ranks among them.

Source: Smart Insights


M&A, New Entrants and Features

Dotdash and Meredith: A Marriage Made in Affiliate Marketing

How affiliate played a role in the $2.7 billion acquisition.

Source: Martech Record


Affiliate Adjacent

Nearly a third of Amazon shoppers are disappointed by quality or timeliness

Out-of-stock products and late arrivals among the complaints customers had about Amazon.

Source: Digital Commerce 360


Retailers ask US regulators to examine Visa, Mastercard fees

Retailers rack up $110 billion per year in credit and debit card fees, prompting them to call on U.S. antitrust regulators for help.

Source: Digital Commerce 360


The first big tech antitrust bill lumbers toward reality

The bill would prevent tech platforms from pushing their own products and services over competitors on their platform, and its progress in Congress is enough to make Google and Apple speak out.

Source: TechCrunch


Tinuiti Report: Facebook still in hot demand with clients, despite Apple ATT hit

In Q4 2021, clients spent 32 percent YoY on ads in the seemingly untouchable platform.

Source: Digiday


If you have an affiliate industry story to share, let us know!


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