This week in FMTC’s Affiliate Roundup: We look at some helpful tips for making the most of Q4 for publishers, Awin and KINESSO announce new platforms, and the FTC makes a legal move against Amazon.
Take Back Control of Your Ad Spend With Awin’s New Partner Ecosystem
The global affiliate platform unveils some major upgrades.
M&A, New Entrants, & Raises
KINESSO, Matterkind And Reprise Come Together To Form New Unified Entity
The three big names are now fused under the KINESSO umbrella.
Events, Webinars, & Podcasts
Can the affiliate channel help move overstocked and discounted inventory?
Spoiler alert: Yes — affiliate may even prove the best option for it.
Best Practices, Explainers, and Opinions
How to craft an effective affiliate marketing campaign for the holidays
The clock is ticking on Q4 planning — check out these experts’ tips for a successful season.
Source: Marketing Brew
What retailers need to know about the FTC’s latest lawsuit against Amazon
In its latest crackdown, the FTC — and more than 15 state attorneys general — have filed an antitrust lawsuit against the retail giant.
Source: Digital Commerce 360
How publishers and advertisers are successfully implementing the next generation of AI
Read about these major use cases for AI in the affiliate industry.