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April 19, 2016
January 6, 2023
This week in FMTC’s Affiliate Roundup: What does 2023 have in store for e-commerce and affiliate? We’re looking back at trends and including industry predictions!
Best Practices, Explainers and Predictions
How Influencers Make a Living with Affiliate Marketing Programs
Examples of successful creators who make money with affiliate.
Source: NewsAnyway
Product Review Site And The Impact Of Affiliate Links Scrutinized By NAD Again
How NAD handled Smile Direct’s case on review site impartiality – what might it mean for other sites?
Source: Mondaq
M&A, New Entrants and Raises
Publicis Groupe Acquires Personalization Platform Yieldify
Yieldify to become part of Epsilon.
Source: MediaPost
Events, Webinars and Podcasts
The Elevate Summit Vol 2: The CMO’s Playbook
Helen Southgate (Acceleration Partners), Stephanie Harris (PartnerCentric), Seb Bardin (Unilever), and Matt Frary (The Partner Agency) discuss CMOs.
Source: Affiliate Insider
What I learned about Affiliate Marketing in 2022
Insights on 2022.
Source: Affiliate Insider
Affiliate Adjacent
92% Of Small Business Owners Plan To Use TikTok Shop In 2023
Small business owners turn to TikTok to reach Gen Z consumers.
Source: MediaPost
Amazon job cuts escalate to more than 18,000
Amazon responds to industry slump with massive layoffs.
Source: Digital Commerce 360
Ecommerce in 2023: What do the experts predict?
E-commerce consultants and experts weigh in on social commerce, customer experience, and more.
Source: Econsultancy
Most Small Businesses Say TikTok Ads Drive Profits Within 6 Months
Small businesses get a quick return on their investment using the social platform.
Source: MediaPost