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Affiliate Marketing Industry News Roundup 08-25-2020

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affiliate marketing industry news roundup

Affiliate Marketing News 8-25-20

The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post. 


Impact Acquires ACTIVATE

Citing an estimated future influencer market size of $22 billion, Impact today announced its acquisition of leading influencer marketplace ACTIVATE.

Source: Impact

Performance Marketing Awards 2020 Winners

Award winners from 28 categories including best managed program(me), rising star, and global excellence.

Source: PerformanceIN

Legal Guidelines on FTC Disclosure

Not by Gary Kibel but still good.

Source: The National Law Review

Awin Launches adMission Ad Disclosure Tool

A complimentary offering that complements the previous article. Props to Awin for a fun name.

Source: Awin

Paid Placements Explained

Adam Weiss on a strategy for sometimes-vexing paid placement buys.

MarTechRecord

Hearst UK Up 322% in Q2

Another article on the success of content commerce affiliate marketing from Digiday.

Source: Digiday

Counterfeit Podcasts

Not really affiliate marketing but kind of an interesting, unexpected problem.

Source: Digiday