Written by Josh Hutter
Welcome to the latest edition of FMTC’s Tech Corner. We are excited to introduce a new feature for our subscribers — processing exclusive deals directly from the affiliate networks. This opt-in feature gives you more control over managing your exclusive affiliate offers while seamlessly integrating them into FMTC’s existing deal-processing pipeline.
What are Subscriber-Exclusive Deals?
Subscriber-exclusive deals refer to deals or other content that merchants make available only to specific affiliates — unlike public-facing offers, standard text links, or deals that any affiliate in a program can access. These deals are now accessible exclusively to FMTC’s enterprise-level subscribers through the new Deal API version 3.2.0.
How It Works
Enterprise Data Feed subscribers can opt in to this feature by contacting their FMTC account manager. Once enabled, exclusive deals will be processed like any other affiliate network-sourced deal.
Requirements:
- Must be an Enterprise subscriber
- Must have MerchantSync enabled
- Provide affiliate network credentials (only networks supporting MerchantSync will pull in your exclusive deals)
- Give FMTC explicit permission to retrieve exclusive deals from the networks on your behalf
Once enrolled, our non-exclusive content will be unduplicated by our system — meaning if a deal is available publicly, you will only see the deal in your feed once. Exclusive deals will be processed with the same attention to detail as the public offers.
What’s New in the API?
Both public and exclusive deals will appear in the API responses upon enrolling in the Subscriber-Exclusive Deal feature. If you need to distinguish between them, upgrading to Deal API version 3.2.0 is recommended (you can view the new API documentation here).
Key Features in Deal API Version 3.2.0
- Public Deals Only: Use the new public_only parameter and set it to 1.
- Exclusive Deals Only: Use the exclusive_only parameter and set it to 1.
A new field, exclusive, will indicate the deal type:
- 0 = Publicly available
- 1 = Exclusive deal pulled through API
- 2 = Exclusive deal manually added by a user
These parameters give you the flexibility to filter deal types, providing greater control over your data. If you’re not ready to upgrade, your current setup will remain fully functional without any disruption.
Need Assistance?
As always, a dedicated team is here to assist you! If you have any questions or concerns, feel free to contact your account manager or email us at [email protected].
Curious about other FMTC technologies? Find more information on FMTC’s tools in Tech Corner:
• FMTC Tech Corner: Deal Types