Affiliate Roundup: Trends, Trillions, Online Retail Giants, and More

This week in FMTC’s Affiliate Roundup: A new affiliate program and ad management tool enter the arena. impact.com looks at current, emerging, and future affiliate trends; Affiverse warns us about cyberattacks, the damages of which total $8 trillion each year; and ad spending is on track to top $1 trillion. Meanwhile, several online shopping giants make headlines.

M&A, New Entrants, and Raises

The Unveiling of Affter – A New Dawn in Affiliate Marketing

The iGaming affiliate arm features gaming and betting offers.

Source: Affiverse

New Platform Offers Podcast Advertising Order Management

LiveRead makes video and podcast advertising easier to manage.

Source: MediaPost

Best Practices, Explainers, and Opinions

Content Marketing & Publisher Relationships – What You Need To Know

This edition of the Affiliate Marketing Podcast explores publisher relationships with retail.

Source: Affiverse

The future of affiliate publishing: Perspectives from top publishers in 2023

Don’t miss this list of emerging trends, insights, and key takeaways.

Source: impact.com

Best Tools for Affiliate Marketers (2023)

Affiliate marketers share their favorite tools and tips.

Source: Geniuslink

What EPC is GOOD Enough in Affiliate Marketing?

Discussions on earnings per click from a longtime blogger.

Source: Toptut.com

Affiliate Marketing Fraud Has Doubled in the Last Two Years | How to Deter it

Cybercrime costs $8 trillion across the world each year. Here’s how to ensure it doesn’t touch your affiliate business.

Source: Affiverse

Affiliate Adjacent

Walmart is serious about its online marketplace

Walmart, which sits in second place for e-commerce, continues to solidify its foothold.

Source: Digital Commerce 360

FTC, State Partners Secure Proposed Order Banning Roomster and Owners from Using Deceptive Reviews

This may be one of the first big crackdowns since the FTC’s new guidelines earlier this year, but the investigation was a year in the making.

Source: Federal Trade Commission

Global ad spending on track to top $1T for first time, WARC says

In a world where some spending is cutting back, advertising is full steam ahead.

Source: Marketing Dive

Shopify Unblocks Amazon’s Buy With Prime

The deal marks a major partnership between online retailers.

Source: Marketplace Pulse