Merchant Spotlights
FMTC Featured Merchant: Mossy Barber
November 7, 2019
January 22, 2023
This week in FMTC’s Affiliate Roundup: Are you up on the latest tech trends in affiliate? Is your company ready to say goodbye to third-party cookies? Are you present where your customers are looking for coupons? Stay updated with the latest topics in affiliate marketing!
Best Practices, Explainers and Predictions
5 Ways The Industry Can End Third-Party Cookies
Tips on how to protect your business from the impending demise of the third-party cookie.
Source: Ad Exchanger
‘You will be surprised’: The ’30-second search’ which could save you hundreds of pounds
Where customers search for coupons.
Source: Express
Four Moments That Changed Performance Marketing Forever
The four movements in the past 15 years that pushed the performance marketing industry forward.
Source: mThink
How To Use Affiliate Links on TikTok
TikTok best practices for affiliates.
Source: Geniuslink
Case Studies, Profiles and Awards
Announcing PMA Officers For 2023
Four officers have been elected for this year.
Source: PMA
Events, Webinars and Podcasts
The Performance Marketing Association And The Effects Tech Trends Will Have On Affiliate Marketing
A conversation with PMA’s Tricia Meyer on today’s tools.
Source: Affiliate Marketing Podcast
Affiliate Adjacent
Amazon ends ‘Smile’ charity program
After Amazon lays off thousands of employees, it also gives its charity program the axe.
Source: Digital Commerce 360
How Albertsons Is Piloting Pinterest’s New Clean Room
Albertsons and Pinterest pilot clean room.
Source: Ad Exchanger
Instagram removes Shop tab from its homepage: What will the impact be?
Meta reorients to focus on ad revenue.
Source: Econsultancy
ThriveCart, which sells tools to build e-commerce carts, raises $35M
E-commerce solution ThriveCart raises $35 million during funding round.
Source: TechCrunch
Twitter, Meta Share Of National Ad Spending Plummet As TikTok Soars
Meta loses some footing in national ad spend.
Source: MediaPost
