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Are You Improving and Disrupting, or Are You Just a Copycat?
March 12, 2014
April 21, 2023
This week in FMTC’s Affiliate Roundup: A major addition to Instagram’s profiles will likely please creators on the platform. Meanwhile, another tech giant continues exploring new avenues and a legal decision reinforces disclosing paid sponsorships. All this and more below!
Best Practices, Explainers, and Opinions
Affiliate Marketing Needs a Trade Body: How Do We Get There?
Kevin Edwards makes a case for a “strong, collective voice” to further the industry for the better.
Source: Hello Partner
Case Studies, Profiles, and Awards
NAD Eyes Affiliate Marketing
A recent investigation by the National Advertising Division reminds us of the importance of disclosing sponsorships.
Source: Ad Law Access
Affiliate Adjacent
Instagram takes on Linktree and others with support for up to 5 ‘links in bio’
An Instagram feature long requested by creators finally debuts.
Source: TechCrunch
Google’s FLEDGE rebrands as ‘Protected Audience API’ as the tech giant continues Privacy Sandbox trials
Check out some results behind Google experiments as tracking cookies potentially phase away.
Source: Digiday
