PayPal’s Potential Partner
Interesting news about partnerships this week speaks to the power of affiliate in e-commerce: PayPal considers a potential partner while Capital One announces integration with Button. This and more in FMTC’s Affiliate Roundup!
M&A, New Entrants and Features
According to unnamed sources “with knowledge of the matter,” PayPal is considering acquiring Pinterest, which may move the payment app closer to their ambition of becoming a “super app” like China’s Alipay.
Meanwhile, Pinterest builds up its Idea Pin feature with AR Try On tool and Amazon integration.
Capital One Shopping integrates with Button’s Tap, allowing Capital One users access to Tap’s retail partners.
The “Collections” feature allows businesses to organize their products into categories.
Case Studies, Profiles and Awards
Congratulations to all the winners of this year’s IPMAs!
Events, Webinars and Podcasts
Linda O’Connell, Senior Vice President of the UK and Ireland for CJ Affiliate, on Affiliate Marketing Podcast talks about the affiliate marketing growth and development.
Source: Affiliate Insider
Coupons ‘in every crevice’: FBI shares more about Virginia Beach woman’s $31 million-plus coupon scheme
The FBI broke up a counterfeit couponer’s ring. FMTC in contrast provides legal coupons!
Source: WAVY News
If you have an affiliate industry story to share, let us know!