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Affiliate Marketing Industry News Roundup 10-20-2020

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affiliate marketing industry news roundup

Affiliate Marketing News 10-20-20

The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post. 


Holiday Planning 2020: Setting Your Affiliate Program up for Success

Practical tips on how to make the most of your program during a truly unique and unprecedented year.

Source: Pepperjam

The Key to Growth Marketing During Uncertain Times

When business-as-usual isn’t so usual, employing a growth marketing strategy will help marketers see beyond the lead and foster true brand evangelism.

Source: ClickZ

Here’s How to Optimize Your Affiliate Program for Growth This Q4

In order for your affiliate program to reach its full potential during an important shopping season like Q4, it’s crucial that it’s attractive to both joined and potential publishers.

Source: CJ

Winners on Prime Day 2020? Non-Amazon Sites

Amazon marketplace sellers took in more than $3.5 billion during this year’s event, representing a higher year-over-year growth than Amazon’s own products.

Source: Practical eCommerce

Gaining Customer Trust in the Cookieless Era

Brands are strengthening their relationships with consumers by building trust as third-party cookies phase-out.

Source: ClickZ