Affiliate Marketing Industry News Roundup 07-28-2020

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affiliate marketing industry news roundup

Affiliate Marketing News 7-28-20

The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post. 

Partnerize Acquires Pepperjam

This marks 2020’s second acquisition for Partnerize, which scooped up BrandVerity earlier this year, also for an undisclosed price.


Google DOJ Antitrust Investigation Wrapping Up

“The U.S. Justice Department is seeking the final documents to complete an antitrust investigation of Alphabet Inc’s Google (GOOGL.O), said three sources familiar with the probe, which is expected to end with a lawsuit this summer.”

Source: Reuters

Q&A with Publisher Smarter Click

Smarter Click offers merchants conversion optimization tools.

Source: Impact

International Performance Marketing Awards Now Open

30 award categories including best managed program(me) in the USA, APAC, Western Europe, LATAM, MENA, and Eastern Europe – what about Canada?!

Source: International Performance Marketing Awards

Affiliate Management Platform Refersion Acquired by e-Commerce Technology Assembly

“Refersion joins Assembly’s growing family of e-commerce software companies, which includes Helium 10 and Order Metrics.”

Source: News Wire

UK Banning Junk Food Ads Before 9pm

This probably won’t have much impact on affiliate but it’s quite interesting.

Source: Digiday

If you have an affiliate industry story to share, let us know!

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