Merchant Spotlights
FMTC Featured Merchant: Liingo Eyewear
October 6, 2022
July 21, 2020
Affiliate Marketing News 7-21-20
The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
Shawn and Missy, Affiliate Summit Co-Founders, Say Goodbye
After a three-year transition, today was Shawn and Missy’s last day at Affiliate Summit. We wish them a fond farewell and look forward to the next time we see them.
Source: AffiliateTip.com
“In the US, Amazon’s dramatic commission-cutting exercise proved an impressive driver of new affiliates to Awin and ShareASale. Typically, longtail publishers focused on niches helped contribute to a 550% increase in editorial sales across our US programs.”
Source: ShareASale
Podcasting Returns to Pre-COVID Levels
“Over the past two months, podcast downloads have returned to their pre-COVID levels. In June, Chartable tracked 825 million downloads, up from 600 million in March.”
Source: Digiday
6 Tips to Design an Affiliate Program
“Many brands envision wildly successful programs built on content sites alone. The reality is often quite different from the fantasy with content partners coming at a higher cost and longer tail recruitment to production timeframe.”
Source: All Inclusive Marketing
3 Tips for Placement Buys
“Plan in advance—at least 3-4 weeks out from your target placement date. Planning is critical as highly visible inventory such as home page placements may not be available if you’re looking at opportunities as soon as next week.”
Source: Pepperjam
If you have an affiliate industry story to share, let us know!