Affiliate Roundup: Tips for Merchants, HillTopBazaar Launch, and Awin’s partnership with Taboola
We collected the best tips for merchants on working with affiliate partners. Meanwhile, a new affiliate tracking platform emerged. All this and more in this week’s Affiliate Roundup!
Best Practices, Explainers, and Predictions
Back to School (and the Office) in a Slightly Back to “Normal” World
CJ’s tips on back-to-school and back-to-work promotions and publishers.
Source: CJ Junction
How to get your product into commerce content programs (start by thinking like an editor)
Impact’s tips on working with content commerce partners.
Affiliate partner types: what you need to know
A collection of common affiliate partner types.
Source: Acceleration Partners
Affiliate Tracking Issues – Impact on Performance and Solutions
A roundup of common affiliate tracking problems.
Source: AM Navigator
M&A, New Entrants and Features
Assembly Acquires Refersion, a Leading Affiliate and Influencer Management Platform
E-commerce technology company Assembly acquires network Refersion, which notably powers Shopify affiliate programs.
HillTopBazaar Launches New, State-of-the-Art Affiliate Marketing Platform
New affiliate tracking platform HillTopBazaar announces its launch.
Taboola Partners with Awin to Assist Publishers in Diversifying their Traffic Acquisition Strategies
Not a partnership announcement that we expected. We are curious to see how this plays out.
Case Studies, Profiles, and Awards
Awin Talks: How SYYCO responded to the travel slump
Awin’s podcast case study on UK agency SYYCO’s pandemic response.
Events, Webinars, and Podcasts
Investment leaders to discuss future of the affiliate industry on August 18th.
Martech Record hosts another webinar on investment in the affiliate space.
Source: Martech Record
Creators can now monetize their expertise on Quora
This is not quite an affiliate program, but it’s worth noting that Quora — like Pinterest and Instagram — is improving monetization opportunities for creators.
If you have an affiliate industry story to share, let us know!