Affiliate Roundup: Management Tools and More

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Affiliate Marketing News Roundup

Tools and software to help manage affiliate links and programs


This week’s highlights: Afflytics review, Affluent Link Scanner launch, and Monetization Finder announcement. Find the most interesting news to come out of affiliate each week in our Affiliate Roundup!


Best Practices, Explainers and Predictions

Google Gets Behind Multi-Retailer Affiliate Marketing

A closer look at Google’s push for publishers to use multiple merchants for affiliate links.

Source: Geniuslink


How I Acquired and Optimized a Product Review Site, and You Can Too!

An entrepreneur’s journey in affiliate via a product review platform.

Source: Geniuslink


Tools We Love – Track Your Affiliate Revenue Without The Hassle

A review of Afflytics by Geniuslink.

Source: Geniuslink


M&A, New Entrants and Features

Grovia Introduces Monetization Finder

Grovia introduces monetization finder tool.

Source: Grovia


Gen3 Marketing Announces Acquisition Of Oak Digital

Oak Digital joins the Gen3 Marketing family.

Source: Gen3 Marketing


LAUNCHING SOON – The Affluent Link Scanner

Affluent Link Scanner, which crawls for affiliate links on a page, to be available soon.

Source: Affluent


WSJ to Launch Commerce Initiative With Product Recommendations

This is behind a paywall but the headline is noteworthy for affiliate marketers.

Source: The Wall Street Journal


Case Studies, Profiles and Awards

Introducing Acceleration Partners’ New CEO

Matthew Wool is promoted to CEO of Acceleration Partners.

Source: Acceleration Partners


PMA Announces 2022 Board of Directors

Seven members join five sophomore board members for next year.

Source: PMA


Events, Webinars and Podcasts

Consumer Package Goods: not just for the grocery aisle anymore

Consumer package goods and performance marketing.

Source: Martech Record


Getting Down to Reality (and whisky) with Chris Tradgett

Chris Tradgett of Publisher Discovery talks about leadership and success in affiliate.

Source: Profitable Performance Marketing


Put it on the Record. Brands pitch publishers in a Shark Tank like environment

An event for merchants to pitch to publishers, Shark Tank-style.

Source: Martech Record


Three affiliate perspectives: the investor view, the organizational view and the channel view.

Discussions on affiliate, from three vantage points.

Source: Martech Record


Affiliate Adjacent

Firefox Now Offers Universal Opt-Out Tool

Mozilla increases privacy control for its Firefox browser.

Source: MediaPost


Quartile creates ‘largest cross-channel e-commerce advertising platform’ with Sidecar takeover

Quartile acquires performance marketing technology provider Sidecar.

Source: Marketing Tech


If you have an affiliate industry story to share, let us know!


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