Written by Josh Hutter
Welcome to the latest edition of FMTC’s Tech Corner.
Managing affiliate programs can quickly turn into a massive spreadsheet of chaos, from tracking applications to checking statuses and remembering next steps across multiple platforms. That’s where ProgramFlow comes in.
Built by FMTC, ProgramFlow simplifies affiliate management for publishers by pulling in data using your Program Platforms credentials and sorting your programs into smart, actionable queues. With daily automatic updates and an intuitive dashboard, ProgramFlow ensures nothing slips through the cracks, whether you manage five programs or five hundred.
Why It Matters
Publishers spend countless hours organizing program applications and chasing updates. ProgramFlow automates that entire process, giving you:
- Clarity: One central view of every program and its status.
- Consistency: Standardized workflows across all your Program Platforms.
- Control: Quick, guided actions that keep your affiliate operations moving forward.
Stay Organized with Smart Queues
ProgramFlow keeps your program pipeline organized through four intuitive queues that reflect every stage of the process:
All Queue — See Everything in One Place
Get a complete view of all programs pulled from your Program Platforms, along with their real-time statuses. This is your command center for quick reference across all accounts.
Main Queue — Find New Programs to Join
See programs you haven’t joined yet and take immediate action:
- Apply: Open the Program Platform and apply directly.
- Hide: Temporarily remove the program from view for two weeks.
- Ignore: Permanently remove it from your list.
Once you apply, the program automatically moves to the Pending Queue.
Pending Queue — Track Applications Effortlessly
View all programs awaiting approval. ProgramFlow checks for updates daily and automatically moves programs between queues based on platform responses.
Hold Queue — Handle Issues with Confidence
Programs that hit a snag (like a denial) move here automatically. From this queue, you can decide the next action whether to reapply, reach out to the program manager, or close the application.
Communicate Seamlessly
No more copy-pasting emails or losing track of outreach. ProgramFlow lets you email affiliate programs directly, with pre-drafted templates tied to each FMTC Status.
By connecting your email credentials, messages are sent directly from your address — keeping every conversation tracked in your own inbox.
Use ProgramFlow Your Way
Prefer a more hands-on approach? You can still use ProgramFlow even without connecting your Program Platform credentials.
Simply upload your program data manually, and ProgramFlow will follow the same queue workflow. You’ll move programs between queues manually instead of automatically.
Need Assistance?
As always, we are here to assist you! If you have any questions or concerns, feel free to contact your account manager or email us at [email protected].
Curious about other FMTC technologies? Find more information on FMTC’s tools in Tech Corner:

