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Affiliate Marketing News 9-10-2019
Thanks for checking out this week’s edition of affiliate marketing news roundup! I’ve collected some interesting and timely affiliate marketing news pieces and blog posts from around the interwebs.
The text that accompanies each article is a quote from the respective article/post.
As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
“FMTC works with top-performing publishers and works round the clock to collect thousands of offers for their sites. Many publishers rely on our datafeed to get the most up to date deals and know that they are working properly. Using our automated datafeed saves them tons of time and hassle from having to aggregate and test offers themselves.
That being said, making sure your deals are available in our system is definitely crucial in the upcoming busy season. You may have seen some of these tips before, but here are some best practices as a reminder!”
“This article highlights five reasons influencers turn down campaign work — with input directly from influencers about common mistakes and blockers and the things brands can do to shine through all the noise.”
“There are so many potential benefits to deploying a content marketing campaign. Your brand gets increased visibility. You build loyalty, trust and authority with consumers. Your site gets more traffic and, hopefully, conversions. Of course, those are the benefits you’ll see when your content campaign is crafted well and implemented successfully.
But content marketing isn’t an ‘if you build it, they will come’ proposition. It’s more than just posting articles on your site and hoping they eventually attract attention. Your campaign is a tool — one you need to sharpen and hone. There are nuances to creating content that drives traffic, and you do need to use that content effectively. If your content marketing campaigns haven’t boosted traffic or met your goals, it’s important to determine why — and what you can do about that.”
“Partnerships drive more than 20 percent of total company revenue, according to a survey of senior brand leaders, much of which comes from customers who would not have otherwise found a given brand. To make the most of the customer acquisition power of partner and affiliate relationships, keep the following five strategies in mind.”
Source: Digital Commerce 360
“For B2B companies, hosting TweetChats are an amazing way to get a better understanding of your fans, customers, and leads while also allowing you to grow your Twitter reach. But hosting a TweetChat also requires some thorough planning in order to be successful.
Below are eight steps you can take to plan a TweetChat for your business and ensure it’s a success.”
“Are you ready to take your affiliate marketing to the next level? Email marketing is a natural extension of your on-site content and a proven way to boost affiliate commissions. Use these tips to launch a successful affiliate email marketing campaign that fosters trust, increases brand visibility and boosts sales.”
Source: Business 2 Community
“SmarterChaos is so lucky to work with amazing affiliates such as Deal Taker. However, this message is much closer to the hearts of our company, then just a great business partnership. Deal Taker’s owner is also on the board of directors at the Colorado Animal Welfare League. She was recently informed that the Humane Society of Grand Bahamas was in dire need of financial assistance.”
“In marketing, an influencer is defined as a person or organization that provides a brand or product endorsement. These high-value relationships drive awareness, engagement, deliver customer conversions and are a major force in digital marketing, increasing in importance as the buyer journey becomes more fragmented and consumers grow an immunity to traditional advertising. The right influencer can produce content that is 11 times more effective than banner ads. But why is this so? What specifically makes an influencer’s content more valuable than others?”
“It’s no secret that influencer marketing can shine a spotlight on brands in a way that other forms of marketing simply can’t. With the ability to elicit authentic brand recommendations, consumers look to influencers as peers giving influencers the power to move the needle when it comes to brand awareness and even revenue growth.
If you’re already doing influencer marketing, then your goal should be to get as much leverage as you can out of the gorgeous and authentic earned media produced by your influencers. That’s where this post comes in. We are going to explore how you can take your influencer marketing strategy to the next level and a step past just gaining earned media.”
“Q4 is fast approaching, and for most e-commerce retailers, it is the biggest peak of the year with Cyber Monday, Black Friday, Christmas and Boxing Day all within weeks of each other. With increased demand and competition within the affiliate space during this key seasonal period, effective preparation is crucial for stress-free and successful planning. Our team of affiliate marketing experts have outlined their three top tips below to ensure your Q4 campaigns are a success.”
Source: Acceleration Partners
“A new college year has started. It’s a time of learning, life experiences, and growing up. Get your readers ready for whatever college brings with help from a few of our top programs!”
“Let’s look at what coworking offices are and whether they could be your savior.”
Source: Work In My Pajamas