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Affiliate Marketing News 7-2-2019
Thanks for checking out this week’s edition of affiliate marketing news roundup! I’ve collected some interesting and timely affiliate marketing news pieces and blog posts from around the interwebs.
The text that accompanies each article is a quote from the respective article/post.
As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
“You may be aware that we are starting to provide more affiliate program details on the Merchant Hub profile pages. The updates we’re making include a program description field that now appears on the right side of the program info. This new description will appear for any merchants that have submitted descriptions or for those we have written a description for.
This is a great way to let affiliates know more about your brand and even what your affiliate program offers. Additionally, the Merchant Hub allows your details to be visible to current affiliates and even potential partners that may not be part of your program yet.”
“We wanted to help website owners and developers create amazing experiences on the internet instead of worrying about how to control crawlers. Together with the original author of the protocol, webmasters, and other search engines, we’ve documented how the REP is used on the modern web, and submitted it to the IETF.”
Source: Google Webmaster Blog
“PartnerMatrix, EveryMatrix’s affiliate platform, has joined forces with established affiliate marketing agency AffiliateINSIDER to help operators maximise their business potential and discover more opportunities through expert lead affiliate marketing media and program management services.”
Source: Affiliate Insider
““Income Access has a strong presence in the US gaming space and understands the intricacies of navigating this complex market. Partnering with the company will allow Kindred Group to leverage those benefits as well as tap into its network of affiliates to help expand our business in the US,” said Ryan Henderson, head of affiliates at Kindred Group.”
“There are so many different areas of online marketing these days that it’s hard to keep track of them all, let alone be a true expert on each one. Between email marketing, search engine marketing, Facebook ads, display ads, and other social media ads, how do you create time to also focus on affiliate marketing? Lucky for you, there are many affiliate marketing experts out there that can make your life a lot easier were you simply to hire them to help work on your affiliate program. Today we’re going to walk through what affiliate management experts bring to the table.”
“Current affiliates in the AvantLink network should be eager to go see these new features for yourself.
• Mobile Responsiveness – Page is responsive to all screen sizes and is mobile friendly
• Enhanced Graphing Capabilities
– 19 metrics to choose from (previously only 2)
– More date dimensions/intervals to group data by (by day, week, month, quarter).”
“Tapjoy recently released findings of a survey they carried out which stated that over 41% of the mobile gamers they researched were more attentive to mobile ads versus traditional advertising methods. Companies such as Tapjoy have spotted the opportunity to leverage this large number of committed global gamers as the perfect audience for brand advertising and partnerships.”
Source: Acceleration Partners
“ThinkTank kicked off with a bang, as guests enjoyed craft cocktails, a DJ and bites at our Welcome Happy Hour, courtesy of Groupon. Under the Chicago night sky at the Fremont, attendees relished the networking opportunities in a more relaxed atmosphere, anticipation and excitement palpable for the days ahead.”
“Sitago offers one of the most competitive online affiliate programs in the new Cash Skill Games industry. They focus on building and maintaining a true partnership with each affiliate to improve mutual success.
Sitago Skill Games is a fast-growing company that offers their community the unique opportunity to play and compete with real people online in the games we all love – AND earn money for winning them. Notably, they do not offer any gambling games but rather cash skill games. Their most popular games are the Pool Cash Games/ UFS Cash Battles.”