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Affiliate Marketing News 6-13-2018
Thanks for checking out this week’s edition of affiliate marketing news roundup! I’ve collected some interesting and timely affiliate marketing news pieces and blog posts from around the interwebs.
The text that accompanies each article is a quote from the respective article/post.
As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
“With the 40+ hour work week many of us have, doing it without work buddies seems daunting! If we didn’t converse at work and share some morale, our social lives would suffer. You may think friends at work cause people to slack but there are actually multiple benefits of having work buddies.”
“Next week, thousands of decision makers, influencers, and disruptors will descend on Cannes to mix, mingle and – most importantly – build the relationships that will drive the next generation of performance marketing.
Check out Impact’s super simple guide to getting the most out of your trip to Cannes.”
“Email newsletters provide a high ROI compared to other marketing methods. Your email list is essential, which means you likely want to grow it and gain exposure to increase signups. Have you hit a roadblock, or are you having trouble thinking of creative or unique ways to improve your email list? If so, here are a few ideas you may not have thought of yet:”
Source: Fresh Press Media
“Attrace, a blockchain technology solution company for affiliate marketing, has announced its official launch date of June 21, 2018. Built on the newest wave in technology, the blockchain, Attrace offers a methodology for tracking and using affiliate marketing that will revolutionize the way merchants and publishers interact, share, and build businesses.”
Source: Digital Journal
“The lines tend to be blurry between affiliate and referral marketing, the confusion leads to inefficient campaigns that often never even get off the ground.”
Source: Chief Marketer
“One of the steps before publishing on your blog, is to ensure your post is SEO ready. What is SEO, you say? SEO stands for Search Engine Optimization and its primary role is to gain website traffic and to rank high on search results. Search engines such as Google index and rank your website. By optimizing your website, you can ultimately increase your traffic. Follow these 7 simple steps to optimize your blog post:”
“Across Marketing, there has been a worldwide rush to access and act on data to drive faster sales growth. Marketers are taking greater control of data and analytics to power more efficacious marketing programs. You can see this megatrend across many marketing channels. In global regions including the United States, The CMO often controls more of a company’s technology budget that the CTO.”
I’m writing this May 28, three days after the enforcement date of new European data privacy regulations – commonly known as the GDPR (General Data Protection Regulation). One of the unintended and more humorously ironic consequences of the much buzzed about May 25 deadline was the deluge of email everybody received in the week leading up it.
Source: Content Marketing Institute
“Lottery retailers and other businesses that drive enrollment in the Pennsylvania Lottery’s iLottery online play platform can earn a share of the profits through an affiliate program with Income Access, Paysafe Group’s marketing technology and services provider. The Income Access affiliate platform will power the new program, which will also be managed by the company’s affiliate team.”
Source: PR Newswire
“Instagram’s user base grew by a third in 2017. It won’t be long before it hits a billion users. And with a slew of exciting changes and new features, it’s only getting better with age.
But even brands with the strongest Instagram strategy need to be looking ahead. User expectations will evolve with the platform, which means that today’s strategy can’t guarantee results in the future.
To help you stay ahead of the curve, we’ve rounded up some expert-informed predictions for Instagram in 2018 and beyond”
“Remote working means you can choose to work at the times that you’re most productive and whilst you don’t have the normal distractions in an office, for many, used to a 9-5 office job the change to a remote working role can be an adjustment, it means a new routine and a whole new way of working.
Here are my top 5 tips to ensure endless productivity when remote working:”
Source: Acceleration Partners
“It was only a few years ago bloggers ruled the roost when it came to brand promotions. The concept of ‘influencer marketing’ as a strategy was nascent and widely misunderstood. Nonetheless, many brands were savvy enough to realize they needed to work with these online thought leaders. The relevance of an influencer’s product reviews and the ability to break into the ruling consumer class – the millennial market – was essential to facilitate these brand relationships.”
If you have an affiliate industry story to share, let us know!