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Affiliate Marketing News 4-17-2019
Thanks for checking out this week’s edition of affiliate marketing news roundup! I’ve collected some interesting and timely affiliate marketing news pieces and blog posts from around the interwebs.
The text that accompanies each article is a quote from the respective article/post.
As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
“Motivational quotes can seem cheesy and cliche, but I still believe there is value to them. They can serve as a reminder to keep pushing yourself and some can even give you a small revelation. I’ve gathered 10 quotes that I hope will inspire you today!”
“Working with influencers can propel a travel campaign forward and help your company reach its audience more effectively. But when you pick an influencer to work with, you are aligning their brand with your own, this is why it’s incredibly important to choose the right individuals to work with.
This can mean selecting influencers is a daunting prospect, especially if you have little or no experience of working in this way. One of the biggest mistakes that first-timers make is not doing enough research into influencers before choosing who to work with.”
Source: Smart Insights
“Indoleads, the most popular affiliate network in Asia-Pacific, examined top 10 trends that appear in such a sophisticated and powerful sales channel, the affiliate marketing.”
Partnerize Launches Intelligent Partner Discovery, Powered by Machine Learning, to Enhance Partnership Growth
“Partnerize’s brand and agency customers can now more easily and efficiently find and connect with new partners, thanks to Intelligent Partner Discovery, a new platform feature that employs machine learning to curate partner recommendations that improve revenue growth, the company announced today.”
“A low order approval rate means you are losing money. Combat this by investigating why your transactions are declined. To start, simply pull a report of all declined orders from your gateway.
Sort decline reason codes then review and implement solutions by learning what each message means. For example, ‘Invalid Address’ indicates a mismatch of billing and credit card holder information.
Instead of doing a complete address verification, did you know you could do a partial address verification by matching the zip code only? Customers may misspell their street and cause a decline. Also, digital product merchants don’t need full addresses.”
“Is your affiliate program not growing at the rate you had hoped? Or not at all? Are you doing everything you thought you could to grow your program but not succeeding? If you answered yes to any of these questions, then look no further. We’ve outlined some simple steps that will get you on track for growing your affiliate program.”
Source: JEB Commerce
“These days, affiliate marketing has become a lucrative tool in order to help companies expand and grow. But exactly what is affiliate marketing, and what industries use it? In this guide, we take you through everything you need to know about this marketing strategy.”
“The affiliate marketing industry is a bedrock of innovation, and there are endless opportunities to increase knowledge on affiliate marketing and the ever-changing industry.
Across EMEA there are many online guides, forums and news sites which can be used to learn about affiliate marketing. From the basics of affiliate marketing right through to how to grow your affiliate programme we’ve handpicked the top online resources for you to learn more.”
Source: Acceleration Partners
“Tradedoubler hosted its very first DisrupTECH conference at CodeNode, the UK’s largest venue dedicated to technology events. PerformanceIN was proud to be the official media partner of the event, which saw representatives from the likes of Global Savings Group, RevLifter, Mindshare and Increasingly take to the stage to share their insights on how performance marketers can take advantage of emerging technologies and opportunities available in the technology industry today.”
“There’s a lot of hype in anticipation of the inaugural SBC Betting on Sports America later this month. The conference is set to deliver an incredible amount of exciting content for both affiliates and operators looking to use affiliate marketing to expand their brand reach in regulated states.
With the licensing regime rolling forward slowly, it is unclear as to how the rest of the states may move forward. Nobody can tell how fast the rest of the country will follow suit. For now it’s a guessing game, but with early adoption key to establishing a footprint for profitable business, here are some tips to ensure that affiliate marketing works firmly in your favour when it comes to considering your customer acquisition strategies.”
If you have an affiliate industry story to share, let us know!