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Affiliate Marketing News 5-18-2017
Thanks for checking out this week’s edition of affiliate marketing news roundup! I’ve collected some interesting and timely affiliate marketing news pieces and blog posts from around the interwebs.
The text that accompanies each article is a quote from the respective article/post.
As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
“We’ll be using the SWOTT analysis method, which is Strengths, Weaknesses, Opportunities, Trends, and Threats. Prussakov refers to this method as a doctor since it diagnoses the situation and prescribes solutions. Use SWOTT when starting up your affiliate program or measuring the effectiveness of your current affiliate marketing plan.
One important tip before you begin – keep it practical. Make sure you focus on how you can use the results to make changes and not just come up with theories.”
“Whether you’re new to digital marketing or have developed a successful affiliate program, you’ve taken the right steps in joining the Fresh Press Media Marketplace. Even with experience, this new market can have some hidden obstacles. The good news is, you can use the valuable experience you have with your affiliate background to expand towards influencer marketing. Whatever your level of experience is, follow these 5 metrics to evaluate influence and know which influencers to invest in long-term.”
Source: Fresh Press Media
“There are five simple tasks an affiliate manager should include in their daily routine in order to achieve success. Here’s how you can organize your time and tasks in order to achieve the best results.”
“Affiliates complain regularly about shrinking affiliate commissions in their favorite programs across the industry. The trend is to lower payouts, reduce the tracking gap (cookie) and/or limit the number of products eligible for commissions. The ones speaking up are bloggers, datafeeders or SEO affiliates. They say brands aren’t listening to them and they don’t know how to reverse the trend.”
“Your branded keywords are an enticing target for trademark bidders; they are relatively inexpensive and generally very profitable. But if you aren’t paying attention, trademark bidders will rob you blind. So what can you do to stop them? ”
Source: Brand Verity
“One of the best parts of remote work is the freedom to work from anywhere. For most of us, “anywhere” includes a lot of time spent at the local coffee shop.
If you love working in a cozy cafe with a fresh cup of delicious caffeine in your hands, you’re not alone. But if you’re ready to step up your remote-work game, here are six tips for working in a coffee shop that’ll put you with the pros.”
“There is a common misconception amongst the SEO community that it is difficult to earn links to an eCommerce store. Granted it may not seem, at the outset, that it is as easy to earn a continual flow of high quality links to a store than a content-heavy blog or even a local business, however that’s certainly not the case.”
“The next issue of FeedFront will be snail mailed to tens of thousands of subscribers, as well as being distributed to the thousands of attendees at Affiliate Summit East 2017.
The deadline for article proposals is May 19, 2017.”
Source: Affiliate Summit
“If you weren’t convinced to apply by the event’s announcement, we are going to reveal a few more fun details.
We want you to join in our anticipation!
The schedule is falling into place and we can’t stand it – we just haveto tell you all the thrilling things that are in the works.
Here is a little sneak peek of some topics we will be covering!”
“Publishers Rank Affiliate Marketing Ahead of Display Advertising in Revenue Generation
In a digital content landscape where ad blockers have become prolific, publishers ranked affiliate marketing ahead of former online revenue heavyweight champ, display advertising, in revenue generation abilities. This goes to show that marketers should be paying attention to the affiliate marketing tools that have played second fiddle to display options over the last decade.”
“Moving your website to HTTPS is a not a nice SEO bonus or prerogative of a big business, but it is a must for all kinds of websites. The volume of encrypted traffic is growing year after year and, according to Firefox telemetry, on January 29, 2017, half of all Internet traffic was secure, and that is a big deal.
If your website is still on the ‘dark side,’ you should reconsider your perception of encrypted traffic. In our previous article we talked about HTTPS’ influence and importance: it’s a heavy ranking signal, it’s a trust signal increasing users’ credibility, and finally, it’s a guaranteed way to protect your website data from certain types of attacks.”
If you have an affiliate industry story to share, let us know!