We may earn money or products from the companies mentioned in this post.
Affiliate Marketing News 3-16-2017
Thanks for checking out this week’s edition of affiliate marketing news roundup! I’ve collected some interesting and timely affiliate marketing news pieces and blog posts from around the interwebs.
The text that accompanies each article is a quote from the respective article/post.
As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
“A couple of years ago we added a helpful resource called the OPM Directory where users can learn more about the various agency services that are available. This directory is visible in our publisher and program manager accounts, the public Merchant Hub, and the Publisher Toolkit. We have been adding OPMs and updating profiles since it’s inception, but there are still some OPMs who do not have a listing yet or may need to update their info.
If that’s you, please let us know! We will be happy to add a FREE listing in our directory for your agency.”
“On obvious reasons, I cannot share all of the techniques that lead to such a stellar rise, but there are three things that I would like to highlight for all other merchants on ShareASale — the three seriously powerful features that every affiliate program on this network has at their disposal, yet very few take due advantage of them. As a result, thousands of merchants miss out on readily available opportunities to optimize their affiliate programs.”
Source: AM Navigator
“Working with influencers can be tricky, time-consuming business. For those new to influencer marketing, it’s easy to make mistakes with consequences costing you money, time and possibly reputation. Even for seasoned experts in the influencer world, there are a few outstanding reasons you should continue (or begin) working with a middleman such as Fresh Press Media.”
Source: Fresh Press Media
“As we expected with the start of the new year and a new administration at the federal level as well as in many of the states, we have seen a rise in activity levels regarding internet sales tax. Here are a few key updates and resources to keep you informed:”
Source: Performance Marketing Association
“Tech companies and online sellers are set to kick off an aggressive campaign against Gov. Cuomo’s plan to require online marketplaces like eBay and Amazon to collect sales taxes on any transaction involving buyers from New York.
The coalition of tech groups plan to send millions of emails, generate thousands of phone calls, and use other means to rev up New Yorkers to fight the plan.
The coalition will target 20 state legislators in hopes of pressuring them to oppose the Cuomo proposal as state budget talks are set to heat up in coming days.”
Source: NY Daily News
“Research has shown that when we receive an email, we’re predisposed to view the tone of that message negatively–or at least more negatively than the sender intended it.
Given that everyone has this natural ‘negativity bias’ against email, it’s important to pay close attention to your phrasing. For the most part, we use email either to remind people about things they said they’d do, or to ask them to do something for us. In the absence of social cues, this is a delicate task. With that in mind, here are a few tips for making your emails friendly and appealing—without running on too long or coming off as ingratiating.”
Source: Fast Company
“The FTC filed a complaint against a merchant (Credit Bureau Center), a network (Revable Network, LLC), and an affiliate marketer (Andrew Lloyd). The FTC alleged unfair or deceptive acts, negative opinion marketing, and violation of certain advertising disclosure regulations by both the merchant and the affiliate.”
Source: Performance Marketing Association
“Social networks are perfect for sharing ideas with your followers and keeping up with friends and brands around the world. They’re terrible at helping you stay focused at work, however. Designed to keep you around as long as possible, it requires incredible willpower to just check one update without peeking at notifications and baby pictures and cat GIFs.
News can be distracting too, but RSS feeds help balance it out by letting you subscribe to only your favorite sites. You might want to follow your favorite brands’ Twitter feeds via RSS—or you might gain more followers for your own brand by making your own social-powered RSS feed. And, with a Zapier-powered filter, you can make a filtered RSS Superfeed that includes only the most important posts.”
“The Affiliate Summit RevShare Roundup is taking place inside the Expo Hall Monday July 31st from 10am – 5pm and Tuesday August 1st from 10am – 4pm during Affiliate Summit East 2017. The event is designed to connect affiliates with revenue share affiliate programs.
VIP Pass Holders that manage a revenue share affiliate program may apply to exhibit at this event for free and promote up to two (2) of their managed revenue share affiliate programs.
If you’re looking for new affiliates for your revenue share affiliate program, the RevShare Roundup is for you!”
Source: Affiliate Summit
“Blog inspiration can strike at any time. Something as simple as a product ad, a conversation, architecture or even a trip to the grocery store could be the spark that gets your synapses firing enough to generate a new post. But sometimes, by the time you get home or settled enough to sit down and write, your thoughts have escaped you.
The challenge is in making sure you record your ideas immediately. You never know what might be the next great viral post! Inspired by our own network of Merchants as well as tools that we use on a daily basis, here are some solutions to help you record your ideas ‘in the moment’.
For the most part, there seem to be two different tactics to quickly recording ideas. Some prefer the pen & paper method while others turn to tools or apps on their phone. Find out what will work best for you!”
“Niche affiliate sites are a great way to try and earn passive income. If you build something of quality, it can become a niche leader and potentially remain a consistent and dependable form of revenue for you. It may not be much depending on the industry you go into, but it is a great way to get started in affiliate marketing and to supplement income lost if one of your other sites ever gets penalized.
The blog post below walks you through one of the ways I recommend creating your first niche affiliate site from start to finish (and in great detail).”
Source: Adam Riemer
“The Schaaf-PartnerCentric team enjoyed spending the first week of March at Etail West, in Sunny Palm Springs. The drive out was absolutely stunning, with green grassy hills lining the desert (yes, green grass!) and snow-capped mountains framing the valley.
A few highlights from the show:”
If you have an affiliate industry story to share, let us know!